Adding visual highlights can help demonstrating the value people get from the product. Gusto LinkedIn Ad Outreach LinkedIn Ad Why visual product representations work in digital advertisingĪ great illustrator can help in creating and building the image of the product from the eyes of the user. Ready for some examples? Stor圜hief LinkedIn Ad Airtable LinkedIn Ad

Visual representations of products are great ways to communicate how your product helps your customers, as long as the visualisation conveys value. Idea 1: Visual Representations of Products Now, are visuals the most important element of a successful LinkedIn ad campaign?Įxperts say that your offer, targeting and your creative all together play a crucial role in your campaigns’ success. Beautifully designed ads can help evoke emotions & desires when done right.Because the visuals can help your content stand out in the feed.Why do sponsored image ads perform so well? Single image ads and carousel ads are great formats to experiment with and probably the first type we’d recommend to someone new to LinkedIn advertising. In fact, according to LinkedIn itself, sponsored content with visuals tend to perform much stronger than plain text. When you’re creating LinkedIn Ads, the visual component is a central part of whether or not your campaign will be a success. LinkedIn Ad Examples: Why Visuals Matter? Although, copy is super important (the headline and the body text of any single image, video or carousel ad have a pretty strong impact on all metrics), design is what captures the attention in your audiences’ busy feed. Please note, in this article we’ll pay particular attention to creative ad design. Luckily, we’ve done the ground work for you and prepared this guide with dozens of examples from some of the coolest B2B brands out there, including Outreach, Airtable, Stripe & Co. This raises the question: How do you know which types of LinkedIn ad creatives you should experiment with? No wonder that LinkedIn ads one of the most powerful way to reach B2B buyers.īut how do you capture the attention in a busy feed and short attention spans? Right, with ads that inspire & stand out. 4 out of 5 people on LinkedIn drive business decisions and over 55 million companies are on the network. LinkedIn is one of the most successful channels for B2B. You’re here to find LinkedIn ad examples to inspire your next B2B campaign, so let’s cut the fluff and get right to it 👇🏼👇🏼

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